At Digital Video Arts, we do much more than video production, Jacksonville. Besides our core business of offering top quality, concept-to-completion digital video production services in Jacksonville and beyond, DVA also offers design services for your brand image, logo, print advertisements and collateral as well as Internet and interactive experiences. Each of these provides an additional layer of your full brand development, helping to build and solidify your company’s name and image recognition with your targeted audience of current and prospective customers.

A great logo can be described as a “silent sales force” for your company. It literally provides a mental image with which clients and prospective clients associate your services, products and their experiences with you. An effective logo is simple and clearly communicates your company’s image and visual message. Think of McDonald’s “golden arches,” the Nike swish or the Mac apple. Even without words, these images are immediately recognizable. That kind of recognition breeds public trust in a company’s ability to produce superior products and services. And that trust translates to dollars.

A well designed and executed print campaign can help boost the potential success of a promotional video production. Jacksonville’s DVA provides design of print advertisements and collateral as a stand-alone project or in conjunction with the production of your commercial, PSA or promotional video. And you can take your campaign a step further with a digital interface. DVA can create an accompanying CD, DVD or Internet presence, including interactive features like games, demos, simulations and eLearning courses that help round out your full promotional campaign and brand development. We use industry standard tools such as Adobe Flash, Dreamweaver, Director and Photoshop to create campaign elements that capture your targeted audience’s attention and move them to act. We also offer digital still photography.

Make sure your company gets the maximum benefit from your next promotional video production. Jacksonville-based DVA has a top-notch team of creative production, advertising, PR and marketing veterans with the knowledge and know-how to help you get the most traction from your brand and campaign. To discuss your next branding and promotional initiative, call 904-281-1001.

To assure the highest possible quality video production in Jacksonville, you’ll want to make sure your footage is shot in high resolution, preferably in HD (High Definition) digital format. Not only will your images turn out far crisper and cleaner, but you’ll have a much easier time managing your footage.

The move from analog to digital format videotape began in the 1980s with the introduction of Sony’s D-1 format, the first major professional digital video format. Its standard definition (SD) images were of higher quality than anything on the broadcast market at the time. It stored uncompressed digitized component video, audio tracks and timecode on a ¾-inch cassette tape and used a tremendous amount of bandwidth for its time. But the machinery was monstrous, taking up full rooms and forcing television stations and companies offering video production in Jacksonville to make heavy investments in not just the camera and editing equipment but in the facilities infrastructure to house the systems.

Fast forward to present day and we’ve seen multiple advancements in digital video production cameras and equipment for the professional market, consumer market and prosumer market. Today’s digital video can be stored on digital tape or directly to memory sticks and cards, allowing for completely tapeless editing. Tapeless storage and editing means you won’t lose a generation (quality level) when transferring or dubbing your footage. And it means your footage will be easily accessible for later projects.

For top-quality film and video production, Jacksonville’s DVA does all of its digital film acquisition on high resolution formats, including SONY HDCAM, Panasonic VariCam, RED HD and other digital film format cameras. We were among the first companies offering video production in Jacksonville to use the RED HD camera, which offers a resolution several times that of traditional HD film or video, yet is more cost effective than expensive 35 mm digital film acquisition. And we’ve redesigned our postproduction workflow procedures and facilities to accommodate tapeless editing.

For your next video production, Jacksonville’s DVA has all you need in the way of broadcast quality shooting and editing capabilities. Take a look at our online portfolio for a sampling of our work, then call us toll free at 888-340-1010.